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Conscious Choice

Conscious Choice

It's widely acknowledged that making informed choices about the products we buy, the companies we support, and our usage and waste practices is crucial. However, as the saying goes, "You don’t know what you don’t know." Understanding the environmental impact of everyday decisions can be complex and nuanced. Even seemingly minor choices can have far-reaching effects and without the awareness or guidance on what to consider, it can be easy to select harmful products without even realising it.

We think we have a role to play in a mindset shift in the interiors world. We want to help educate people on the cause and effect of our product choices. We want to encourage people to let go of the overly polished glossy perfection in our interiors and allow room for the character in imperfections. This can let us take control of the health of our homes, our bodies, and the wider world. While we can develop eco-friendly products, it's society's responsibility to adopt and utilise them. Here are a few key areas we believe are crucial to understand.


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